Dependency is the standard nowadays. Utterly enforced by the social network. Individuality is now made up of a hodge-podge of re-posts and recycled clippings of other peers lives. Making art has become as simple as re-cropping an under appreciated work, and as hard as emerging outside of the multimedia mass production monstrosity.
In order to catch onto things which others like, make things that are like them? How are we in our flooded generation supposed to discover new works when everything is so well known by the time its spectrum reaches us? There is more originality in antiquity then there is in the majority of our heads. The herd keeps scratching at the gate only to return to the center of the masses with a scrap of grass from the other side.
I feel estranged on the days that im overwhelmed by these faithless notions. Pushing out of the box has been and is my goal, the shame is that the more independant a notion is, the less publicized it will be. Production isn't the solution, branding is. Make an interesting market, appeal to the desires of the masses, seem cool. You don't actually have to produce anything... I want to go back in time.
This post is at first glance, revolting from Timindustry's optimistic brand... However, sincerity is a crucial part of succesful business. I have a fear in the conformity of social branding, and its hinderence on individuality. This fear leads Timindustry. Individuality in art. Not mass production, not neccesarily what the masses would want. But honest handmade goods, whatever media is inspiring. Without tagging onto the back of whatever is #trending.
I hope this spring roots new seedlings into fruition, and the dead leaves of last year fall as nutrition into the soil.
Cheers.
http://bit.ly/NseiXw for more beautiful decayed cars reclaimed by nature!